Sports Marketing 2.0 | Pat Coyle

The Sports Marketing 2.0 Summit in LA (Sept 10 at Dodger Stadium) is shaping up to be REALLY strong thanks to the addition of these talented speakers:

Steve Park, Director of Online Marketing & Community Management, EA Sports

Conn Fishburn, Head of Partner Innovation, Yahoo!

Jeramie McPeek, VP Interactive Services, Phoenix Suns

David Wu, Founder & President, Rotohog.com

These thought leaders join an already strong group of panelists from companies like IBM, Atlas Institute, Clearspring, Jacked, Tribune Media, Watercooler, Plusmo, Yardbarker, Telligent, UserPlane and GM R Works.

For more information: Los Angeles Summit (Sept 10), New York Summit (Oct 16)

I submitted a panel idea for this year’s South-by-Southwest conference in Austin:

Sports 2.0, Engaging the Long Tail Fan Base
Interactive media is changing the sports experience for fans, media and sponsors alike. This panel will zero in on the “killer apps” being used by teams, leagues and sponsors to engage fans on the Web and through mobile, and will be instructive for all marketers, and digital entrepreneurs.

Confernce attendees can vote up or down on panel ideas using this “panel picker” application.

If you’re headed to the show and you’d like to see this panel happen, please go to the panel picker, find my panel (here’s the direct link, http://panelpicker.sxsw.com/ideas/view/1868, but it’s behind a firewall, so you’ll probably need to register in order to go there).

Thanks!

Here’s your chance to meet the leaders in digital sports marketing

Sports Marketing 2.0 has just announced the addition of two more V.I.P. Summit events. The Los Angeles Summit will be held at Dodger Stadium on September 10, 2008. The New York Summit will occur on October 16 at the Sports Museum of America.

What is the Sports Marketing 2.0 VIP Summit all about?

Sports Marketing 2.0 VIP Summits are educational events designed to help sports marketers learn how to leverage digital media to enhance fan experiences and earn more money.

Summits are most popular with marketing, sales and interactive executives from sports teams, sports media companies, sports governing bodies, sponsor brands, university athletics, interactive agencies and technology providers working on the Web, email, video game and mobile sports marketing initiatives. This powerful, one-of-kind event would not be possible without our sponsors: Community Server, Jacked and Plusmo.

Los Angeles Summit
September 10, 2008
Dodger Stadium
The Sports Marketing 2.0 V.I.P. Summit will travel to LA on September 10. We’ll spend and intense afternoon learning alongside some of the brightest minds working in digital sports marketing. Our classroom will be on club level, overlooking the field. Panelists and special guests will include executives from companies like: EA Sports, LA Lakers, NFL.com, Tribune Media, Yardbarker.com and more. And after class, we’ll enjoy cocktails and dinner in club lounge. For information and to reserve your seat in Los Angeles.

View video highlights of a previous Summit event

New York Summit
October 16, 2008
Sports Museum of America
The Sports Museum of America will provide the perfect setting for the next stop of our Sports Marketing VIP Summit tour. In New York, Summit attendees will be interacting with leading digital media gurus from companies like: IMG, NBA.COM, ESPN.com and Takkle.com. Once again we’ll spend an the afternoon in learning sessions, and then we’ll adjourn for cocktails, dinner and a chance to build relationships with the Sports 2.0 community. For information and to reserve your seat in New York.


The LA and NYC Sports Marketing 2.0 Summits are sponsored by:

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